RIM opens 2nd of 15 lined-up Premium BlackBerry Stores in Hariyana, Gurgaon. Research In Motion increasing the presence of their brand BlackBerry® by launching BlackBerry® stores across India where customers might find better way to choose best BlackBerry®, BlackBerry® accessories, etc.
“We will be launching almost 10 to 15 BlackBerry premium stores by the end of the year covering all the top metros including Mumbai, Chennai, Kolkata, Hyderabad, Ahmedabad and Bangalore,” Sunil Dutt, managing director, RIM India, told IANS. “These stores will offer holistic consumer experience on BlackBerry consumer and enterprise services,” he added.
Gurgaon May 15, 2012. Research In Motion after the recent debut of its new retail concept in India, today has announced the opening of the India’s second and Haryana’s first BlackBerry® Premium Store in Gurgaon. Located at SG 55, Galleria shopping complex, DLF Phase 4, the store will feature the entire BlackBerry product portfolio. Serving as a gateway into the world of BlackBerry, The BlackBerry Premium Store will offer holistic consumer experience on BlackBerry consumer and enterprise services to its consumers.
A unique experience destination, the BlackBerry Premium Store will provide customers the opportunity to discover the BlackBerry experience within special zones featuring consumer and enterprise applications along with product service and a demo zone to highlight the exceptional performance of BlackBerry smartphones. A knowledgeable and enthusiastic team in store will deliver expert information and advice to create the finest customer experience.
The BlackBerry Premium store will be open seven days a week and the company plan to open similar stores in key metro cities in India in phased manner.