India is one of major market for RIM & with just a month away from BlackBerry 10 launch the company starts engaging enterprise customers asking them to test the upcoming platform right away.”India is a prime market. In BB10, we have taken some of our existing features, like security for instance, to the next well so that it creates a great work-life balance,” said Scott Totzke, senior vice-president of BlackBerry Security at Research In Motion. “We are offering a cross-platform and this will really help attract corporate users in the country. I met about 100 Indian CIO’s in the last three days.”
The corporates that have tested BB10 liked it & few of them already committed to implement the platform while others halt till launch.
“The BB 10 Platform certainly seems quite promising,” said Pravin Savant, chief information officer at the Indian arm of London-based advertising firm Lowe Lintas. “The interface is seamless and the availability of features like SureType (an app for easier typing on smartphones) makes it much more user friendly.”
Secured communication is what enterprise needs & with BlackBerry 10 things tends to remain same adding more possibilities. Francis Rajan, CIO at the Bangalore International Airport, said the airport’s email applications run on BlackBerry “since it is the one of toughest when it comes to security“. “As an airport, we need to look at technology from two sides. One from the passenger’s side, then from the operational side. Within the organisation, we still use the RIM platform, but outside we are looking to cater to every platform,” he said.
Source: EconomicTimes
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